QOVES costs $150 USD per year. That is the only price on qoves.com as of September 2026: the Qoves Membership, whose card reads "One analysis per year. No hidden fees." and whose FAQ calls it "a yearly subscription, but you can cancel anytime." The number itself is not in the page's HTML — a script fetches it from QOVES's pricing endpoint, which returned "$150.00 USD/year" when we read it — and the site has no /pricing page, which is why searching for the price is harder than it should be.
Everything else you may have seen — $160, $175, $230, $300, $435 — was a price a reviewer paid for a one-time report or bundle between 2023 and mid-2026, before QOVES moved to the membership. Those products are no longer listed.
Part of the SoftMaxx facial anatomy glossary — every term, one definition each.
1. The current price and what it includes
$150 USD / year — Qoves Membership. Listed inclusions, quoted from the pricing card: "Complete facial analysis" · "Personalized facial improvement protocol" · "Biometrics scores and tracking" · "Before-and-after visualizations of your potential improvements" · "Ask us anything, anytime". The card footer: "No hidden fees. Cancel anytime."
The analysis is prepared from six photos you upload and is delivered "within 28 days". Membership also covers ongoing questions to their care team, answered "within 24 hours".
Currency: we only observed USD. QOVES's code contains a euro-formatting branch, so a visitor in Europe may see a converted figure, but no EUR price was shown to us and none appears in the page source. If you are searching "qoves kosten" or "qoves prix": budget $150 USD and let your card convert.
2. Why you have seen other numbers
Until roughly mid-2026 QOVES sold separate one-time products — a facial analysis report, a hairline design report, a style lookbook, a frontal face morph — and reviewers quoted what they paid: $300 (July 2023), $160 (March 2026), $175 (April and June 2026, one including hairstyle recommendations), "230 USD" (May 2026), and $435 (July 2026) for a report plus a non-surgical protocol plus a surgical report.
Those are historical receipts, not a price list. The catalogue is gone; the membership replaced it. If an article or directory tells you QOVES "costs $175" or "has a free tool", it is describing a site that no longer exists.
3. Express delivery, refunds and the fine print
Express delivery. The terms refer to "Express Delivery fees" but no price is published. One reviewer in April 2026 — comped by QOVES, which they disclose — reported paying about $80 to expedite and receiving the analysis in two days, plus $25 for haircut recommendations, "essentially $255" all in. One data point.
Refunds. From the terms (updated 15 May 2026): a full refund is available "if you have not yet submitted your pictures or questionnaire responses", for up to 90 days from purchase. After upload or once work has started, "we are unfortunately unable to offer refunds". Express fees are non-refundable once any portion has been delivered. There is no money-back guarantee; dissatisfied members can "request changes to your protocol".
Subscription or one-time? The FAQ says "yearly subscription"; the pricing endpoint labels the interval "one-time". We report both and recommend reading your checkout page before paying.
4. Is any of QOVES free?
No. There is no free tier, trial or tool. The free "Facial Assessment Tool" that older articles and AI directories still mention — archived in January 2024 advertising "35,000 Images / 112 Parameters" — now returns a 404. QOVES's own FAQ says: "If you want quick, free answers to aesthetic questions, ChatGPT is a reasonable starting point."
If what you want is a free baseline number with sub-scores before deciding whether a $150 written protocol is worth it, that is a different product category — instant AI scans — and it is what SoftMaxx's free scan does. We compare the two approaches honestly in our QOVES review and QOVES alternatives.
5. How $150/year compares
- QOVES: $150/year, one human-reviewed analysis, six photos, up to 28 days.
- SoftMaxx (ours): free front scan with visible scores; Pro $19.99/month (four scans a month, side profile, full protocol, coach); one-time full-report unlock $9.99. Instant. AI, with the method published.
- App-store raters (Umax, LooksMax AI and similar): typically $3.99–$12.99 a week or month, scan free, pay to see the score.
These are not the same product at different prices. QOVES sells a person's time and a document; the others sell an instant model output. The right question is which of those you want, and only then whether the price is fair.
6. What this page cannot tell you
- The express-delivery fee and any regional pricing — not published; not observed.
- Whether the membership renews automatically — QOVES's own wording conflicts.
- Whether the analysis is worth $150 to you — see Is QOVES worth it? for the buyer-by-buyer answer with Trustpilot receipts.
Read from qoves.com, its pricing endpoint and its terms on 2026-09-07. We sell a competing product, so every figure here is quoted, dated and checkable.
7. Common questions
How much is QOVES?
$150 USD per year for the Qoves Membership (one facial analysis per year plus protocol, tracking and visualizations), as of September 2026.
Does QOVES have a free version?
No. The former free Facial Assessment Tool has been removed; there is no trial.
How much does the QOVES facial analysis cost on its own?
It is no longer sold on its own. The analysis is included in the $150/year membership. Prices of $160–$435 quoted by reviewers were for one-time products sold before mid-2026.
Is QOVES a one-time payment?
QOVES's FAQ calls it a yearly subscription you can cancel anytime; its pricing endpoint labels the interval one-time. Check your checkout page.
What does QOVES cost in euros?
QOVES showed us USD only ($150/year). If you pay in EUR or GBP your bank converts at its rate.